XIAMEN SUNBOO PACKAGING

Understanding Packaging and Its Functions

Protective Function of Packaging: Packaging serves to protect products and facilitate storage and transportation. The fundamental purpose of product packaging is to protect the goods and facilitate their storage and transportation. Effective product packaging can provide a range of protective functions, including moisture resistance, heat resistance, cold resistance, vapor resistance, pollution prevention, freshness preservation, breakage prevention, and deformation prevention. Therefore, when it comes to product packaging, attention should be paid to the selection of packaging materials and the control of packaging technology.

Promotional Function of Packaging: Packaging can attract attention, instill confidence in consumers, and create a favorable overall impression. Consumers are willing to pay extra for the convenience, appearance, reliability, and reputation that good packaging brings. Companies and brands have recognized the significant role of well-designed packaging, as it helps consumers quickly identify which company or brand they are dealing with.